Product Overview

ICICI Pru Assured Savings Insurance Plan - A Non-Participating Non-Linked Life Individual Savings Product

ICICI Pru Assured Savings Insurance Plan, a plan which gives you guaranteed savings benefits to meet your non-negotiable goals. It also provides you life insurance cover to take care of your family in case of your unfortunate demise. 

Features of ICICI Pru Assured Savings Insurance Plan

  • Guaranteed# Additions^: Every year either 9%, 10% or 11% of total premiums paid will be added to your policy benefits depending on your policy term
  • Guaranteed# Maturity Benefit (GMB)1: A guaranteed# lump sum payable at the end of the policy term
  • Flexibility: Choose premium payment term and policy term as per your need
  • Protection: Get life cover2 for the entire policy term
  • The product is also available for purchase online
  • Tax3 benefits: Tax benefits apply to premiums paid and benefits received as per the prevailing tax laws

# T&C Applied

#Guaranteed benefits are payable subject to all due premiums being paid and the policy being in force on the date of maturity.

1 Guaranteed Maturity Benefit (GMB) will be set at policy inception and will depend on policy term, premium, premium payment term, age and gender.

2 Life Cover is the benefit payable on death of the life assured.

3 Tax benefits under the policy are subject to conditions under Sections 80C, 10(10D), 115BAC and other provisions of the Income Tax Act, 1961. Goods and Services Tax and Cesses, if any will be charged extra as per applicable rates. Tax laws are subject to amendments from time to time. Please consult your tax advisor for more details.

^ Guaranteed Additions (GAs) rate will be 9% for policy term of 10 years, 10% for policy term of 12/15 years and 11% for policy term of 16/20 years. GAs will be added to the policy at the end of every policy year if all due premiums have been paid. Each GA will be calculated as GA rate multiplied by the total premiums paid till date (excluding extra mortality premiums, Goods & Services Tax and Cess (if any)).267 7777

© ICICI Prudential Life Insurance Co. Ltd. All rights reserved. Registered with Insurance Regulatory & Development Authority of India (IRDAI) as Life Insurance Company. Regn. No. 105. CIN: L66010MH2000PLC127837. Reg. Off.: ICICI PruLife Towers, 1089 Appasaheb Marathe Marg, Prabhadevi, Mumbai 400025. Tel.: 40391600. Customer helpline number - 1800 2660. Timings – 10:00 A.M. to 7:00 P.M., Monday to Saturday (except national holidays). Member of the Life Insurance Council. For more details on the risk factors, term and conditions please read the product brochure carefully before concluding the sale. Trade Logo displayed above belongs to ICICI Bank Ltd & Prudential IP services Ltd and used by ICICI Prudential Life Insurance Company Ltd under license. ICICI Pru Assured Savings Insurance Plan Form No.: E18 and E27. UIN: 105N144V11 Advt: . W/II/0156/2025-26

The plan is not a guaranteed issuance plan and it will be subject to Company’s underwriting and acceptance. INDUSIND Bank Limited (CA Registration No:CA0001) is the Corporate Agent of ICICI Prudential Life Insurance Company Limited and does not underwrite the risk or act as an insurer. INDUSIND Bank Limited, 2401, Gen. Thimmayya Rd., (Cantonment), Pune – 411001. Participation by the Bank’s clients in the insurance products is purely on voluntary basis. Call us on: 1860 267 7777