IndusInd Bank launches ‘World Champions Programme – Cricket for the Blind’ in partnership with Cricket Association for the Blind in India

Posted on Friday, December 23rd, 2016 | By IndusInd Bank

~ Supports and unveils 26-member IndusInd Bank Blind Indian Cricket Squad ~

Mumbai, December 21, 2016: IndusInd Bank announces the launch of the ‘World Champions Programme – Cricket for the Blind’, in partnership with Cricket Association for the Blind in India (CABI) – Sports Initiative of Samarthanam Trust for the Disabled to aid the Indian Blind Cricket Team in their quest for sporting glory.

Under the World Champions Programme – Cricket for the Blind, the Bank will be supporting the Indian Blind Cricket Team, consisting of 26 players that will represent India at domestic and international tournaments. Further, the IndusInd Bank World Champions Programme- Cricket for the Blind, will organise year-long cricketing events, in association with CABI. This will include the T20 World Cup for the blind and partially-sighted to be held from January 29, 2017 in India.

As part of the programme, IndusInd Bank will provide all support and infrastructure required, to participate and perform at the highest level, to the players. Under the programme, the team would undergo rigourous training workshops and camps. The Bank will also provide logistical support to the players, as they travel across the country, to share their success stories and encourage other visually-impaired youngsters to take up the sport. The programme will also work towards nurturing talent while promoting cricket among the visually challenged.

IndusInd Bank COO Paul Abraham said, “The objective of the IndusInd Bank World Champions Programme- Cricket for the Blind, is to groom the talent and support cricket among the visually challenged. We will help the players surpass their capabilities and cross new boundaries by providing them with necessary infrastructure. We hope this will encourage them and other budding cricket enthusiasts to overcome their disability and play for the country.”

IndusInd Bank Head, Commercial Banking and in-charge of Sports vertical, Sanjeev Anand said, “Cricket transcends age, culture, geography, language, economic status and even disability. The passion for the sport extends to the visually impaired who are equally committed to the game and have overcome great odds to be a part of this championship. We are proud to be associated with this team of passionate and dedicated cricketers and support them in their quest for success and glory. They symbolise the triumph of the human spirit.”

CABI President Mahantesh G K noted, “We truly value our partnership with IndusInd Bank which will help us enhance our services towards cricket for the blind. We are immensely glad for the association and we believe that it would further our efforts for providing the cricket players with improved facilities. The support provided will help us increase our reach and absorb more cricket enthusiasts fostering their career in cricket.”

Earlier, IndusInd Bank had successfully launched a similar champions programme for para-athletes under its ‘IndusInd for Sports’ vertical and has also partnered with Madhya Pradesh government to nurture talent in rifle shooting, especially from economically modest background.

The ‘IndusInd for Sports’ vertical was set up in April 2016 to partner with professional athletes, amateur athletes, weekend athletes and anyone who wishes to bring sport into their lives. It aims to integrate sport into the DNA of the Bank, its customers as well as its employees.

Final 17 Member IndusInd Bank Indian Cricket Team for the 2nd T-20 World Cup for the Blind

About IndusInd Bank

IndusInd Bank, which commenced operations in 1994, caters to the needs of both consumer and corporate customers. Its technology platform supports multi-channel delivery capabilities. As on September30, 2016, IndusInd Bank has 1,035branches, and 1935 ATMs spread across 635 geographical locations of the country. The Bank also has representative offices in London, Dubai and Abu Dhabi. The Bank believes in driving its business through technology. It enjoys clearing bank status for both major stock exchanges -BSE and NSE and major commodity exchanges in the country, including MCX, NCDEX, and NMCE. IndusInd Bank on April 1, 2013 was included in the NIFTY 50 benchmark index. Recently, IndusInd Bank ranked 13th amongst the Top 50 Most Valuable Indian Brands 2015 as per the BrandZ Top 50 rankings powered by WPP and Millward Brown.

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About Samarthanam Trust for the Disabled
In 1997, Mahantesh G.K. envisioned an organisation to provide opportunities for deserving and talented children, regardless of disability and economic background. Thus, more than a decade ago, Samarthanam Trust for the Disabled came into existence to provide free hostel facilities to deserving students. Since its inception, Samarthanam has been working to empower the visually-impaired, disabled and underprivileged people in India by providing quality education, accommodation, food, vocational training and placement-based rehabilitation, and enables them to achieve personal independence.

For more details visit www.samarthanam.org

About CABI
Cricket Association for the Blind in India (CABI), the cricketing arm of Samarthanam, was registered to govern cricket tournaments in India. CABI is the apex body organising cricket for the blind and is affiliated to World Blind Cricket (WBC). CABI organises zonal, state and national cricket tournaments in India and abroad, and was conferred the hosting rights to organise the T-20 World Cup for the Blind. The Board of Control for Cricket in India (BCCI) has formally acknowledged CABI and assured support in its endeavours. CABI is currently organising the second T-20 Blind Cricket World Cup scheduled from January 28 to February 12, 2017. For more details visit www.blindcricket.in